From Our Blog
Read the latest on lead generation, legal marketing and more.
Improving Your Intake Process with Lead Management Software
Previous posts on our blog discussed the importance of prompt and persistent follow-up with internet case leads. During my conversations with clients, attorneys and advocates often recognize the importance of a robust follow-up effort, but remain unsure how to implement an actual system to accomplish it.
Interview: What One Lead Screener Says About Follow-Up
In my last post, I wrote about maximizing lead conversion and briefly outlined five tips that can assist in increasing return-on-investment with an online lead service. The article included recommendations on how to create an efficient follow-up process, based on conversations and feedback from attorneys and advocates who use our service. However, upon reflecting on the content of that post as well as the conversations I have with clients on a near-daily basis, I came to the realization that it could be much more effective to sit down with a client and to report the client’s advice directly.