Live Call leads offer a direct connection to motivated legal claimants, but making the most of them requires a thoughtful approach. Below are some key tips to help your firm succeed:
1. Create a Script
Live Call leads are generated when a prospective claimant calls one of our phone numbers and is then transferred directly to your firm. Because these leads are actively seeking legal help, having a prepared intake script ensures you stay organized and collect the details your firm needs to evaluate the case quickly. Customize your script with specific qualifying questions so every call is consistent, efficient, and informative.
2. Use a Lead Management System
Pairing a script with a lead management system makes intake even more efficient. In platforms like eGen’s eLuminate, you can build custom fields to match your script, ensuring all information is captured and stored in one place. As the lead progresses, the system also allows you to track the claim through each stage, from intake to resolution.
3. Wait for a Meaningful Sample Size
No lead source can guarantee 100% perfect leads. To get a fair assessment of lead quality, we recommend analyzing a sample of at least 50 to 100 leads. This gives your firm a more accurate picture of performance and allows for better data-driven decisions.
4. Take Advantage of Free Tools
eGen clients get access to more than just leads. We also provide free support and tools to help you succeed. Every client is assigned an account manager who can assist with strategy, troubleshooting, and onboarding. You can also use eLuminate, our in-house lead and case management system, at no extra cost. Our team is here to help—and it’s completely free to use our support services.
5. Track Your Results
Tracking your outcomes is essential. Keep detailed records of which Live Call leads convert into clients and which don’t. This information helps your firm measure ROI and also allows us at eGen to fine-tune our lead campaigns based on real performance data. The more insights you share, the better we can help you optimize results.
6. Provide Immediate Next Steps
At the end of the call, don’t just say “we’ll be in touch.” Let the caller know what happens next. Whether that’s scheduling a consultation, gathering more documents, or reviewing their case, let them know what to expect. Clear next steps increase trust and reduce the chance of drop-off.
Get Started Today
Interested in improving your intake process and connecting with high-intent legal claimants? Reach out to eGen today to start making the most of Live Call leads.