As an attorney, you know the importance of getting more visitors to your website. One of the best ways to get unpaid visitors to go to your firm is by using Search Engine Optimization (SEO) to create the best content possible. Unfortunately, not every law firm has the budget to hire a content marketer. If your firm has a website that’s not receiving as much traffic as you’d like, here are a few quick SEO tips you can use to make sure you direct as much traffic as possible to your website.
Every day, people get into car crashes due to negligence, user error, bad reaction times, and just plain bad luck. In fact, according to the Association for Safe International Road Travel, 2.35 million Americans are injured or disabled in road crashes every year.
However, the rise of self driving cars means that driving safety may no longer rely on the motorist, but the car itself.
On September 23rd, Google announced that it rolled out Penguin 4.0, a search engine algorithm update that affects how web pages are displayed on search result pages. Most search engine marketers have been eagerly awaiting this change; either with the hopes of recovering from a penalty, or wishing nothing would change with their site’s ranking.
Marketing and maintaining your law firm is a very serious task. With the 2016 election rapidly approaching, it might be helpful to look back at past presidents who have pursued the noble profession of attorney and how you can utilize the lessons they learned along the way.
Our nation’s first vice president and second commander and chief. Many of us will remember Adams for his famous defense of the British soldiers accused of shooting and killing five Bostonians in what became known as “The Boston Massacre.”
As a lawyer, one of the biggest and most effective marketing tools you have at hand is your website. Many potential clients looking for representation will begin and end their search on the Internet. If your site doesn’t stack up to the competition, you could find yourself losing cases before you even have the opportunity to talk to a claimant. Therefore, you need a website that will assure a potential client that there is no need to look any further.
In elementary school, you likely learned about why taking good notes was important. You needed to remember what your teacher said, and just the act of taking down notes helps you remember content with ease. But as a legal professional, the importance of good notes does not end once you receive a degree. For attorneys and paralegals, note taking can be a skill critical to a firm’s success.
More and more people are using the Internet to find an attorney. In fact, a 2014 survey conducted by FindLaw.com found that the Internet was the #1 way for claimants to find a firm to work with, up from 7% in 2005. With more use of the Internet comes more tools available for attorneys to manage cases online. If you haven’t yet considered taking your pending cases to the cloud, here are a five reasons why you should consider doing so today:
Advertisers no doubt recall the upgrades to targeting and analytics that Google made throughout the year; but what about the humble user, who is rarely privy to the backend changes that alter how he searches on the web?
A topic discussed in classrooms for years has been the strong positive correlation between ice cream sales and homicide rates. When ice cream sales rise, so does homicide. So does this mean ice cream causes us to commit violent crime? Of course not.
Social Security attorneys face a difficult decision: how best to invest their time and resources in cases that often don’t offer an immediate return. Not knowing when a case will be settled, or the outcome of a case, can make it difficult to forecast cash flows and budget properly. There is always a degree of risk involved in expanding any business to create potential revenue growth and hopefully a fruitful return in the future.