The Super Bowl is often the most-watched television event of the year. It represents 19 of the 20 most-watched television broadcasts in U.S. history. With about 100 million people watching the game each year, it also makes for one the biggest advertising events. A 30-second commercial during the Super Bowl on average costs around $5 million, which is about 43 times the cost of an average national television ad. Due to such high costs and nationwide exposure, advertisers have little room for error in what will be their most viewed advertisement of the year.
Nearly 130 million US citizens work full time. Thousands of employment law attorneys protect employees’ rights across the nation, but not every attorney can afford a robust in-house marketing department to generate the demand they need to keep doors open. Lead generation companies offer employment law firms an opportunity to find claimants who indicate interest in hiring legal help without toiling over their own internal marketing campaigns.
Competition for leads and cases can be a crowded place, especially in saturated areas of law, like personal injury or Social Security disability. Because of this, means need to be taken to make sure your firm gets ahead of competing firms. Use the guidelines below to help stay one step ahead of your competition.
Have you ever wondered what rights employees have in other parts of the world? While you can't learn everything about foreign employment law here, take a look at some of the more unique regulations from nations across the globe!
Looking for some different ways to change up your marketing in 2020? Check out these different ideas to work in with your traditional marketing in the New Year!
Have you heard of BERT? And no, we’re not talking about the Sesame Street character. Chances are that even if you haven’t heard of BERT, you’ve likely seen some of the repercussions on your firm’s site. In case you haven’t guessed, BERT is one of Google’s most recent major changes. But what exactly is BERT? And how will it impact your firm’s site?
The Equal Employment Opportunity Commission (EEOC) was created in the Civil Rights Act of 1964. The EEOC enforces federal laws prohibiting employment discrimination.
The holidays are finally here! We are just days away from Christmas, Hanukkah, and the New Year. Everyone is buzzing with holiday cheer, gifts are exchanged, cards are mailed out, and everyone’s attending holiday events here and there. The holidays make most of us cheerful and put us almost in a different dimension - a suspension of disbelief, a break from the regular routine.
It’s fun to enjoy the season, but there’s always that one person who’s the Grinch.
Looking to increase the amount of leads generated on your firm’s site? Take a look at our checklist below to make sure your site will convert visitors to leads.
Blogging is a great way to keep your site updated with fresh content. You can target content subjects based on keywords you’d like your firm to rank for on search results. The blogs you post can be used to help build your firm’s backlink profile. They can be tailored to the claimants you’d like to attract and subsequently help generate desirable leads. To make sure your firm is reaping the benefits of having a blog, avoid these common mistakes!